Privacy Policy
Last updated: 2 September 2026
This Privacy Policy explains how SecondHandBalloons.com collects, uses and protects personal data when you visit the website, create an account, publish advertisements, contact sellers or otherwise use the marketplace.
1. Data Controller
The data controller responsible for the processing of personal data through SecondHandBalloons.com is:
Gregor Koprivc s.p.
Krekov trg 3
Celje, Slovenia
Email: info@secondhandballoons.com
For questions regarding this Privacy Policy or the processing of your personal data, please contact us at the email address above.
2. Personal Data We Collect
The personal data we process depends on how you use SecondHandBalloons.com.
Account Information
When you create an account, we may collect:
- first and last name;
- username;
- email address;
- seller type (Private Seller or Professional Seller);
- account registration information;
- account activity; and
- your acceptance of the Terms & Conditions and related acceptance date.
Passwords are handled by the WordPress authentication system and are stored in hashed form. We do not have access to your password in readable form.
Advertisement Information
When you submit or manage an advertisement, we process information associated with the listing, including:
- advertisement title and description;
- equipment specifications;
- manufacturer information;
- price and currency;
- equipment location;
- photographs;
- individual components or items included in a listing;
- advertisement status;
- publication and modification dates; and
- other information voluntarily provided in the advertisement.
Information included in a published advertisement may be publicly accessible.
Please do not include unnecessary personal information in advertisement descriptions or photographs.
Seller Information
Published advertisements may display limited information about the seller, such as the seller’s name and whether the seller is a Private Seller or Professional Seller.
The seller’s email address is not intended to be publicly displayed as part of the advertisement.
Contact Seller Enquiries
When you use the Contact Seller function, we collect and process:
- your name;
- your email address;
- your message;
- the advertisement you are contacting the seller about; and
- technical information necessary to process and protect the enquiry.
This information is used to forward your enquiry to the seller.
The seller receives the contact information and message you provide so that they can respond to you directly.
A copy or notification of an enquiry may also be sent to the website administrator for security, moderation, fraud prevention and support purposes.
Once a seller receives your enquiry and communicates with you independently, the seller may separately process the personal data you provide to them.
3. Technical and Usage Data
When you visit SecondHandBalloons.com, certain technical information may be processed automatically by the website, hosting infrastructure and security systems.
This may include:
- IP address;
- browser type and version;
- device information;
- operating system;
- requested pages and URLs;
- date and time of access;
- referring website;
- server logs; and
- information necessary to detect errors, abuse or security threats.
This information may be processed to operate, secure and maintain the website and to investigate technical problems or suspicious activity.
4. Advertisement View Counts
SecondHandBalloons.com may record visits to individual advertisements in order to provide sellers with an approximate number of advertisement views.
Technical measures may be used to reduce repeated counting of the same visitor over a short period.
View statistics are intended as general informational statistics and should not be considered exact audience measurements.
5. Why We Process Personal Data
We process personal data where necessary to:
- create and maintain user accounts;
- authenticate users;
- allow users to submit and manage advertisements;
- review and moderate advertisements;
- publish approved advertisements;
- enable communication between buyers and sellers;
- provide marketplace functionality;
- maintain records of acceptance of our Terms & Conditions;
- provide customer support;
- prevent spam, fraud and abuse;
- maintain website and account security;
- diagnose technical problems;
- measure and understand use of the website;
- display and measure advertising;
- comply with legal obligations; and
- establish, exercise or defend legal claims where necessary.
Depending on the circumstances, processing may be based on performance of a contract, compliance with a legal obligation, our legitimate interests, your consent or another lawful basis available under applicable data protection law.
Where consent is required for analytics or advertising technologies, those technologies will be used in accordance with the consent choices provided by the visitor.
6. Publicly Available Information
SecondHandBalloons.com is a public marketplace.
Information intentionally included in a published advertisement may be accessible to anyone visiting the website and may also be indexed by search engines.
This can include:
- advertisement title;
- description;
- equipment specifications;
- price;
- general equipment location;
- photographs;
- manufacturer information;
- seller name or public seller information; and
- seller type.
Do not publish information that you do not want to make publicly available.
7. Location Information
Advertisements may contain a location provided by the seller.
The marketplace may display location information and a map to help potential buyers understand where advertised equipment is located.
Sellers should provide only the level of location detail necessary for the advertisement and should avoid publishing private residential addresses unless necessary.
8. Maps
SecondHandBalloons.com may use OpenStreetMap-based mapping services to display the approximate location associated with an advertisement.
When map content is loaded, technical information such as your IP address may be transmitted to the provider delivering the map tiles or related mapping services.
9. Email Communications
SecondHandBalloons.com sends transactional emails necessary to operate the marketplace.
These may include:
- account-related communications;
- confirmation that an advertisement has been submitted;
- advertisement approval or publication notifications;
- Contact Seller enquiries;
- administrative or moderation messages; and
- important service or security communications.
These communications are related to use of the marketplace and are not necessarily marketing communications.
Email delivery may be handled by our hosting provider or an external email delivery service. Where an external provider is used, that provider may process information necessary to deliver the message.
10. Cookies and Similar Technologies
SecondHandBalloons.com uses cookies and similar technologies for the operation, security, measurement and, where enabled, advertising functions of the website.
Necessary Cookies
Necessary cookies may be used for purposes including:
- user authentication and login sessions;
- website security;
- form protection;
- maintaining user preferences;
- remembering privacy and consent choices; and
- essential WordPress functionality.
These technologies are required for the website to function correctly and do not require consent where they are strictly necessary for providing a service requested by the user.
Analytics Cookies
With the visitor’s consent where required, analytics technologies may be used to understand how visitors interact with SecondHandBalloons.com.
These technologies are described further in the Google Analytics section below.
Advertising Cookies
With the visitor’s consent where required, advertising technologies may be used to display, personalise and measure advertising.
These technologies are described further in the Google AdSense section below.
Users may be provided with controls allowing them to accept, reject or manage non-essential cookies and similar technologies.
11. Google Analytics 4
SecondHandBalloons.com uses Google Analytics 4 (GA4), a web analytics service provided by Google.
Google Analytics helps us understand how visitors use the marketplace, for example:
- which pages are visited;
- how visitors arrive at the website;
- how users navigate between pages;
- which devices and browsers are used;
- approximate geographic information;
- interaction with website features; and
- general website usage and performance.
Google Analytics may process information including device and browser information, technical identifiers, interaction data and IP-related information.
We use this information to understand website usage, improve the marketplace, identify technical or usability issues and evaluate the effectiveness of the website.
Where required by applicable law, Google Analytics will operate according to the visitor’s consent choices.
Google Analytics data is processed subject to Google’s applicable terms and privacy practices.
12. Google AdSense
SecondHandBalloons.com uses or intends to use Google AdSense to display advertising on the website.
Google and its advertising partners may use cookies and similar technologies for purposes including:
- displaying advertisements;
- measuring advertisement performance;
- preventing advertising fraud and abuse;
- limiting how often advertisements are displayed;
- measuring interactions with advertisements; and
- personalising advertising where the visitor has provided the required consent.
The information processed may include technical identifiers, device and browser information, IP-related information, advertising identifiers and information about interactions with websites and advertisements.
Where required by applicable law, advertising cookies and technologies used for personalised advertising will be controlled according to the visitor’s consent choices.
Depending on the visitor’s choices and the available advertising configuration, advertisements may be personalised or non-personalised.
Google processes information collected through its advertising services according to its own terms and privacy practices.
13. Cookie Consent and Google Consent Mode
SecondHandBalloons.com may use a consent management platform to allow visitors to manage their privacy choices.
Where implemented, visitors may be able to separately control categories such as:
- necessary technologies;
- analytics;
- advertising; and
- other non-essential technologies.
Necessary technologies may remain active because they are required for the operation and security of the website.
Google Consent Mode may be used to communicate the visitor’s consent choices to Google services, including Google Analytics and Google advertising services.
Visitors can change or withdraw their consent choices through the privacy or cookie settings provided on the website.
Withdrawing consent does not affect the lawfulness of processing carried out before consent was withdrawn.
14. Security and Fraud Prevention
We may process account, communication and technical information where necessary to protect SecondHandBalloons.com and its users.
This may include detecting:
- spam;
- automated submissions;
- fraudulent advertisements;
- phishing attempts;
- suspicious login activity;
- misuse of Contact Seller;
- attempts to compromise accounts; and
- attacks against the website.
Security-related information may be retained where reasonably necessary to investigate and prevent abuse.
15. Sharing of Personal Data
We do not sell your personal data.
Personal data may be shared where necessary with:
- sellers when a buyer submits a Contact Seller enquiry;
- hosting and infrastructure providers;
- email delivery providers;
- website security providers;
- analytics providers;
- advertising providers;
- consent management providers;
- technical service providers;
- professional advisers where necessary; and
- public authorities where disclosure is required by law.
Service providers processing personal data on our behalf are permitted to process it only as necessary to provide their services and subject to applicable data protection requirements.
16. International Data Transfers
SecondHandBalloons.com is intended for an international audience.
Some service providers, including providers of analytics, advertising and technical infrastructure, may process data outside Slovenia or the European Economic Area.
Where personal data is transferred outside the European Economic Area, appropriate safeguards will be used where required by applicable data protection law.
Buyers and sellers may also be located in different countries. When you intentionally contact a seller, the information entered into the Contact Seller form is transmitted to that seller, who may be located outside the European Economic Area.
17. How Long We Keep Personal Data
Personal data is retained only for as long as reasonably necessary for the purposes for which it was collected and to meet applicable legal, security and administrative requirements.
Account information may be retained while an account remains active.
Advertisement information may remain stored while an advertisement is active and for an appropriate period afterwards.
Sold advertisements may remain publicly accessible for informational purposes.
Contact Seller enquiries and related administrative records may be retained for a reasonable period for security, fraud prevention, support and dispute-resolution purposes.
Analytics and advertising information is retained according to the applicable configuration and retention periods of the services used.
Certain information may need to be retained for longer where required by law or where necessary for the establishment, exercise or defence of legal claims.
18. Account Deletion and Advertisement Removal
Users may contact us if they wish to request deletion of their account or personal data.
Deleting an account does not necessarily require immediate deletion of all information associated with it.
Certain information may be retained where required by law, necessary for security or fraud prevention, required to resolve disputes, or otherwise permitted under applicable data protection law.
Public advertisements may be deleted, anonymised or otherwise handled as appropriate when an account is removed.
19. Your Data Protection Rights
Subject to the conditions and limitations provided by applicable law, you may have the right to:
- request access to your personal data;
- request correction of inaccurate personal data;
- request deletion of your personal data;
- request restriction of processing;
- object to certain processing;
- request portability of certain personal data;
- withdraw consent where processing is based on consent; and
- lodge a complaint with the competent data protection supervisory authority.
To exercise your rights, contact:
We may need to verify your identity before fulfilling a request.
20. Supervisory Authority
If you believe that your personal data has been processed unlawfully, you have the right to lodge a complaint with the competent data protection supervisory authority.
The supervisory authority in Slovenia is the Information Commissioner of the Republic of Slovenia (Informacijski pooblaščenec).
21. Children’s Privacy
SecondHandBalloons.com is a specialised marketplace for aviation equipment and is not intended for use by children.
Users who create accounts or advertise equipment must have the legal capacity required to enter into the relevant transactions.
22. Third-Party Websites
Advertisements or other areas of SecondHandBalloons.com may contain links to third-party websites.
We are not responsible for the privacy practices or content of independent third-party websites.
When you leave SecondHandBalloons.com, you should review the privacy information provided by the relevant third party.
23. Changes to This Privacy Policy
We may update this Privacy Policy when the marketplace, our processing activities, service providers or applicable legal requirements change.
The current version will be published on SecondHandBalloons.com together with the date of the latest update.
Where required by law, users will be appropriately informed of material changes.
24. Contact
For questions concerning this Privacy Policy, the processing of your personal data or the exercise of your data protection rights, contact:
Gregor Koprivc s.p.
Krekov trg 3
Celje, Slovenia
Email: info@secondhandballoons.com